Focused Capability. Tangible Outcomes.

We believe true expertise is defined not by the number of things a firm can do, but by how well it does the few things that matter most.
It’s why our model is different. We don’t try to solve every problem. We built our practice around the five critical areas where we know our focused capability delivers exceptional, measurable outcomes for our clients.

Our Five Practice Areas.

Our model is built around these five interconnected capabilities. Each one addresses a critical business challenge where our senior, hands-on approach delivers meaningful change, not just another report.

Business Transformation & Innovation.

Growth isn’t a straight line. It’s a series of bold moves, course corrections, and hard-won lessons.
True transformation isn’t about finding a single ‘big idea’; it’s about building the commercial muscle to turn a pipeline of ideas into measurable impact.
It requires connecting your ambition to your operations, your brand to your customers, and your strategy to the people who have to deliver it. That’s where real innovation happens.

What We’re Often Asked to Solve

“How do we find and validate our next wave of growth?”

“We have great ideas, but how do we turn them into a real market offering?”

“Our go-to-market plan feels disconnected from how our business actually runs. How do we fix it?”

“Is our organisation actually ready and able to deliver on our strategic ambition?”

“How do we build a culture of innovation without just creating business theatre?”

What COGENT Brings to Bear

We act as the bridge between a good idea and a great outcome. Our role is to bring focus, pace, and discipline to the often-chaotic process of transformation.

We don’t just shape the plan; we help you build the roadmap, the business case, and the organisational readiness to make it succeed.

We work with you to ensure that your ambition is not just a compelling strategy, but a deliverable reality.

Indicative Services

Strategic Growth & Portfolio Strategy

Innovation & Proposition Design

Customer Experience & Journey Mapping

Go-to-Market Strategy & Activation

Organisation Readiness & Future-State Design

Why Our Approach Works

We are commercial operators, not just theorists.
We design strategies that can be implemented because we have run businesses and know what it takes to make change happen in the real world.

We connect the commercial to the cultural.
We understand that a new strategy or offering will only succeed if the people delivering it are aligned, engaged, and believe in the mission.

We focus on delivery, not just diagnosis.
Our work isn’t finished when the plan is approved. We stay the course to help you implement, learn, and scale, ensuring you get the outcome you paid for.

Operational
Excellence &
Performance.

Operational excellence isn’t about chasing abstract efficiency targets or imposing rigid, complex processes.
It’s about creating flow. It’s about removing the hidden friction in your business that frustrates good people and slows down real progress.
True performance improvement comes from simplifying how work gets done and ensuring every team, in every function, is aligned with the same strategic goals.
When the system works, the results follow.

What We’re Often Asked to Solve

“Our teams are working hard, but we’re not seeing the results. Where is the disconnect?”

“Our processes have become too complex and slow. How can we simplify without breaking what works?”

“How do we get our different functions to stop working in silos and start pulling in the same direction?”

“Our KPIs don’t feel like they’re driving the right behaviours. How do we realign them with our goals?”

“We need to improve our margins, but we don’t know where to start looking for real efficiencies.”

What COGENT Brings to Bear

We bring a cross-functional, end-to-end perspective to your operations. We don’t just focus on one silo; we look at how the entire system connects, from your supply chain to your customer delivery.

Our approach is hands-on and practical. We work with your people to identify the blockages, simplify the complex, and embed a culture of continuous improvement. We don’t just diagnose the problem; we help you build a better-run business.

Indicative Services

Process Simplification & Flow Optimisation

Operational Turnaround & Performance Improvement

Performance Framework & KPI Redesign

Governance & Cost Control

Delivery Mindset & Cultural Alignment

Why Our Approach Works

We connect the dots across functions.
We understand that a problem in one department is often caused by something completely different elsewhere. We find and fix the root cause, not just the symptom.

We focus on progress, not just process.
Our goal isn’t to create a perfect-looking process map; it’s to make your business move faster, more reliably, and more profitably.

We build capability, not dependency.
We believe in transferring knowledge and upskilling your teams, leaving your organisation stronger and more self-sufficient than we found it.

Technology
& Digital Transformation

Technology is rarely the real problem.
The real issue is the space between what gets implemented and what actually drives business performance.
Tools are launched and teams are trained, but somehow, traction doesn’t follow. That’s because transformation isn’t about new platforms; it’s about new behaviours.
True digital transformation only happens when the technology works in service of the business and its people, not the other way around.

What We’re Often Asked to Solve

“The system is in place, so why is everyone still using spreadsheets?”

“We’re choosing a new platform. How do we ensure it works for the business, not just for IT?”

“Our ambition for using AI is clear, but what is the actual path to delivery and value?”

“How do we get our teams to actually adopt and use this new technology effectively?”

“We’ve made a huge investment. Why haven’t we seen the promised return?”

What COGENT Brings to Bear

We act as the translation layer between your business ambition and your technology execution. Sitting between the boardroom, the tech teams, and the front line, we make sure nothing gets lost, delayed, or diluted.

Our role isn’t just to manage a project; it’s to restore clarity, accelerate adoption, and ensure your investment starts delivering a real, measurable impact on your performance.

Indicative Services

Digital Strategy & Roadmap Alignment

Tech Stack Review & Rationalisation

AI Readiness & Data Enablement

Digital Adoption & Behavioural Integration

Customer Experience (CX) & UX Modernisation

Why Our Approach Works

We speak both languages.
We are equally fluent in the boardroom and the server room, ensuring commercial goals are perfectly translated into technical reality, and vice versa.

We focus on people, not just platforms.
Technology is only half the story. We focus on the belief and behaviours that turn a technical rollout into a genuine business capability.

We measure by impact, not implementation.
For us, ‘go-live’ is the starting line, not the finish. We are focused on the adoption, traction, and business results that follow.

Engagement & Culture Change

Most cultures don’t fail dramatically.
They just stop helping your people do their best work.
Leaders get tired, people disconnect, and execution slows down right when you need it to speed up.
That’s because culture isn’t a soft issue; it’s a hard, commercial one, directly linked to productivity, profitability, and your ability to attract and keep the best people.
It is the operating system for your business, and when it works, everything works better.

What We’re Often Asked to Solve

“Why are our people so disengaged and burned out?”

“Our leaders aren’t aligned. How do we get them to lead as one team?”

“How can we restore a sense of purpose and energy across the business?”

“Our teams have great potential, but why aren’t they taking more ownership?”

“This feels like another HR initiative. How do we make it a real business priority?”

What COGENT Brings to Bear

We don’t do ‘culture theatre’. Our approach is to make culture visible, measurable, and commercially sharp.

We use our ‘Heads, Hearts & Hands’ model to ensure change makes sense, matters to your people, and shows up in their daily work.

We focus on the practical behaviours that drive performance, because our goal is not just to shift sentiment; it’s to change what people do.

Indicative Services

Purpose & Culture Activation

Leadership Behaviour Calibration & Coaching

Belief-Based Confidence & Engagement Programmes

Human-Centred Change Management

Organisational Listening & Action Planning

Why Our Approach Works

It’s rooted in behavioural science.
We use proven models to understand what truly drives people, shifting mindsets and habits to create lasting change.

It’s led by experienced practitioners.
Our team includes commercially-minded HR leaders and leadership experts who have managed culture in the real world, not just from a textbook.

It connects culture to commercial outcomes.
We focus on the tangible business results of a healthy culture: higher productivity, better retention, and stronger performance.

Applied Behavioural Science

Human behaviour is often seen as the softest part of a business, but it has the hardest impact on the bottom line.
Every strategy, every new process, and every digital tool ultimately succeeds or fails based on the small, everyday decisions people make.
We believe that to change a business, you must first understand—and influence—the choices that drive it. It’s not about manipulation; it’s about making the right path the easiest and most intuitive path to take.

What We’re Often Asked to Solve

“We have a great strategy, but why aren’t people following it?”

“How do we encourage our teams to adopt new behaviours, not just new software?”

“Our people say they agree with the change, but their actions don’t match. What’s going on?”

“How can we ‘nudge’ our customers towards better choices without being heavy-handed?”

“What unseen biases are affecting our decision-making as a leadership team?”

What COGENT Brings to Bear

We don’t treat behavioural science as an academic theory; we apply it as a practical business tool.

Our approach is to diagnose the underlying drivers of behaviour and then design subtle, intelligent interventions that make change feel natural.

We use principles of choice architecture, nudge design, and habit formation to remove friction and make desired actions easier to take.

This is how we accelerate adoption and make transformation stick.

Indicative Services

Behavioural Mapping & Diagnostics

Choice Architecture & Nudge Design

Habit Loop & Behavioural Enablement

Leadership Bias & Decision-Making Workshops

Predictive Behavioural Triggers & Insight

Why Our Approach Works

It is practical, not just theoretical.
We focus on real-world application, providing simple, scalable interventions that deliver a measurable commercial impact.

It is embedded, not an afterthought.
We weave behavioural insights into every other practice area, from technology adoption to operational excellence, ensuring it is a core part of every solution.

It empowers your people, it doesn’t trick them.
Our goal is to make the right choices easier and more intuitive, removing the barriers that prevent people from doing their best work.

Our work is grounded in a simple yet powerful methodology designed to turn ambition into action.
‘Shape – Drive – Realise’ is the engine that drives our engagements, ensuring we move from insight to impact with pace and discipline.

Shape

This is where we interrogate the idea. It is about framing and direction setting from the very first conversation. We stress test the concept, sharpen it, and shape it into something that delivers real value, not just a good intention.
We do not just nod along; we challenge, build, and make sure the work is worth doing.

Drive

Once the direction is set, we move. This is where the delivery engine kicks in with a clear roadmap, aligned teams, and real momentum.
We are moving from the get go and do not stop until we are done.
Plans become actions, and progress becomes visible.

Realise

This is where the outcome lands. The value is landed, scaled, and owned.
We ensure the solution is implemented, embedded, and fully sustainable, so your team can carry it forward with confidence.
No dependence. No noise. Just lasting value, delivered.

Where Belief Becomes Your Competitive Advantage

David Taylor – Naked Leader

A great strategy is useless if your team lacks the belief, confidence, and alignment to deliver it. This human element is where most transformations fail, and it’s what our model is uniquely designed to solve.

To deliver world-class outcomes requires world-class thinking. That’s why our model is uniquely powered by the work of David Taylor, founder of the Naked Leader philosophy and a best-selling author regarded as one of the world’s foremost voices on leadership and behaviour.

His practical, belief-led tools are not an add-on; they are fully integrated into our work, embedded from day one to turn resistance into ownership and ambition into reality.

Proof in Practice.

How our approach delivers real-world outcomes for our clients.

Proof in Practice.

How our approach delivers real-world outcomes for our clients.

Our Thinking in Action.

A selection of the businesses we work alongside to deliver meaningful and lasting change.

“Amazing experience and network”

“Having partnered with COGENT for over 3 years, we have had excellent technology leads helping us with several M&A programmes, both pre and post-acquisition. We have learnt a great deal from their amazing experience and network across the industry.”

CW

CIO, UK&I

Big decisions need the right partners.

If you need to deliver change with pace and conviction, not just advice, we’re ready to start the conversation.

0204 526 6159

Focused Capability. Tangible Outcomes.

Our Five Practice Areas.

Business Transformation & Innovation.

Operational Excellence & Performance.

Technology & Digital Transformation

Engagement & Culture Change

Applied Behavioural Science

Shape

Drive

Realise

Where Belief Becomes Your Competitive Advantage

David Taylor – Naked Leader

Proof in Practice.

Proof in Practice.

Our Thinking in Action.

“Amazing experience and network”​

CW

Big decisions need the right partners.

Operational
Excellence &
Performance.

Technology
& Digital Transformation

“Amazing experience and network”